Proactive Customer Churn Prevention

Telecommunications (B2C)

Overview

Reduce monthly churn by detecting high-risk subscribers and automatically launching personalized retention offers before customers leave.

Key Stakeholders

  • Marketing Teams - Improved retention rates and ROI tracking

  • Customer Experience Teams - Proactive customer care

  • Subscribers - Relevant offers and improved service

  • Agent Developers - Usage-based revenue model

  • Marketing Teams - Improved retention rates and ROI tracking

  • Customer Experience Teams - Proactive customer care

  • Subscribers - Relevant offers and improved service

  • Agent Developers - Usage-based revenue model

Technical Architecture

Deployment: Coral multi-agent workflow integrated with CRM systems

Data Sources: CDR, NPS scores, support logs, billing history

Deployment: Coral multi-agent workflow integrated with CRM systems

Data Sources: CDR, NPS scores, support logs, billing history

Agent Ecosystem

  • Predictive Analytics Agent - Real-time churn scoring

  • Retention Strategy Agent - Personalized intervention selection

  • Support Queue Agent - VIP routing and ticket prioritization

  • Predictive Analytics Agent - Real-time churn scoring

  • Retention Strategy Agent - Personalized intervention selection

  • Support Queue Agent - VIP routing and ticket prioritization

Workflow

  1. Data Ingestion - Daily batch or real-time customer metrics fed to Churn-Watch thread

  2. Risk Assessment - Analytics Agent generates churn scores for all subscribers

  3. High-Risk Filtering - Only scores ≥ 0.8 forwarded to Strategy Agent

  4. Intervention Selection - Strategy Agent selects optimal incentive (discounts, upgrades, VIP support)

  5. Offer Execution - Support Queue Agent updates CRM and creates VIP tickets

  6. Customer Contact - SMS/in-app messages delivered with personalized offers

  7. Outcome Tracking - Fed records results, pays agents from escrow, refunds unused tokens

  1. Data Ingestion - Daily batch or real-time customer metrics fed to Churn-Watch thread

  2. Risk Assessment - Analytics Agent generates churn scores for all subscribers

  3. High-Risk Filtering - Only scores ≥ 0.8 forwarded to Strategy Agent

  4. Intervention Selection - Strategy Agent selects optimal incentive (discounts, upgrades, VIP support)

  5. Offer Execution - Support Queue Agent updates CRM and creates VIP tickets

  6. Customer Contact - SMS/in-app messages delivered with personalized offers

  7. Outcome Tracking - Fed records results, pays agents from escrow, refunds unused tokens

Success Metrics

  • Response Time: ≤ 2 seconds from score to offer

  • Privacy Compliance: GDPR-compliant data handling

  • ROI Tracking: Token spend vs. churn saves analytics

  • Response Time: ≤ 2 seconds from score to offer

  • Privacy Compliance: GDPR-compliant data handling

  • ROI Tracking: Token spend vs. churn saves analytics

Success Metrics

  • Low-Risk Customers - Scores < 0.8 end thread silently, no cost incurred

  • Offer Rejection - Escalation to human agents via new Fed session

  • Data Issues - Schema validation errors flag threads without token deduction

  • Low-Risk Customers - Scores < 0.8 end thread silently, no cost incurred

  • Offer Rejection - Escalation to human agents via new Fed session

  • Data Issues - Schema validation errors flag threads without token deduction

FAQ's

Is it secure? How do you ensure security?

How scalable is the platform?

What level of expertise is required to use it?

Can we use our own agents?

How fast can we get onboarded?

What ongoing support will we need?

Subscribe to our newsletter

Join the waitlist to keep up with Coral Protocol.

©2025 Coral Protocol.

FAQ's

Is it secure? How do you ensure security?

How scalable is the platform?

What level of expertise is required to use it?

Can we use our own agents?

How fast can we get onboarded?

What ongoing support will we need?

Subscribe to our newsletter

Join the waitlist to keep up with Coral Protocol.

©2025 Coral Protocol.

FAQ's

Is it secure? How do you ensure security?

How scalable is the platform?

What level of expertise is required to use it?

Can we use our own agents?

How fast can we get onboarded?

What ongoing support will we need?

Subscribe to our newsletter

Join the waitlist to keep up with Coral Protocol.

©2025 Coral Protocol.